About
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Social Strategist, Social Media Manager, Content Creator
+5 years of experience creating, managing, and scaling content across organic and paid channels
Experience working in Startups (Revel), Global Companies (Mercedes-Benz), and Agencies (MBLM, Fina Digital)
Technical Skills: CapCut, Premiere Pro, Figma, Photoshop, Canva, Sprout, Miro, Lightroom, InDesign
New York, NY
Quick Facts
Full Story
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Driving Real Growth
Developing content strategies and assets that drive real growth: Increasing user acquisition while decreasing CAC, improving engagement, and boosting brand awareness.
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Creativity + Data
I am a creative thinker who’s equally committed to refining work through the lens of data and performance. By analyzing what resonates, I develop best practices that help create more of what works and less of what doesn't.
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Trend Analysis & Creative Ideation
Chronically online and tapped into culture, I spot what’s trending—and more importantly, know how to translate it into content that aligns with brand narratives, resonates with audiences, and supports business goals.
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Content Creation
Turning ideas into reality – I own the full content lifecycle, from brainstorming and planning to production, editing, and copywriting. Equally comfortable behind and in front of the camera, I create video and photo content that’s platform-native and audience-driven.
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Collaboration
I partner closely with marketing leads, performance marketers, data scientists, designers, and tech teams to ensure every piece of content contributes measurable value. From big-picture strategy to hands-on execution, I bring scrappy energy, sharp instincts, and a collaborative mindset to every project.
